Purity, finesse, and elegance.
Loco Puro Corazón is a liquid masterpiece that honors the brilliant madness of those bold enough to create with radical authenticity. Its precision elevates blanco tequila to a level of transcendent creativity never seen before. Luxury, sophistication, and art in a single expression. Its bottle and case were designed by artist Jan Hendrix; an author-crafted tequila by Alberto Navarro, Master Tequilero of Loco Tequila. locotequila.mx
Long live pulque!
Pulque is more than a fermented beverage; it is a symbol of resistance and culture. This book by Juan Escalona, published by NOVO, explores its identity and nature, linking each chapter to a territory and a key theme: fermentation, natural history, tinacales, and social tensions. Accompanied by exclusive recipes to pair with pulque, it is an essential work that celebrates and documents the new Mexican gastronomy. Bilingual edition! novomx.com
Art in the Barrel
Casa Dragones Añejo Barrel Blend is a tequila crafted for celebration. Its double aging in new French and American oak barrels brings elegance and character. Light-bodied with bright tones, it reveals floral aromas with hints of fig and almond; on the palate, it evokes macadamia, nutmeg, and blackberry, finishing long and enveloping with notes of cacao and black pepper. casadragones.com.mx
Flavor and Memory
Gaby Ruiz, one of the most influential voices in Mexican gastronomy, debuts with Carmela, a book published by Debate that transforms flavors into stories. Featuring signature recipes, anecdotes, and reflections, it blends tradition and innovation while celebrating Mexico’s culinary richness. As the chef-owner of Vuelve Carmela, Carmela & Sal (Michelin Guide), and Vuela Carmela, her work invites readers to experience cooking as a unique sensory journey. penguinlibros.com/mx
Solera Elegance
Zacapa No. 23 is a premium rum crafted using the Solera system and aged in American whiskey, sherry, and Pedro Ximénez casks. It reveals aromas of caramel, vanilla, and cacao; on the palate it is complex, with notes of dried fruit, oak, and spice. Smooth and well balanced, it is best enjoyed neat or on the rocks. Ideal to pair with dark chocolate, nut-based desserts, or aged cheeses. zacaparum.com
Spirit of Elegance
The Art of Tequila: Spirit of Mexico by Assouline is a refined tribute to tequila as both art and culture. Featuring exclusive photography, iconic bottles, and vibrant cultural scenes, this book unveils Mexico’s rich craftsmanship and contemporary creativity. From Tequila 1800 to Dobel and Reserva de la Familia, each story honors heritage, design, and legacy. tequila1800.mx
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